For Blue Wagon Group communications pros National Punctuation Day today is a big deal because, as all writers know, proper punctuation is foundational to the meaning of a sentence. Here are some of examples of how well-placed punctuation is …
It’s been 25 years since the Twin Towers fell to an inconceivable terrorist attack on our country. In those 25 years, the day has become known as Patriot’s Day and Blue Wagon Group joins in marking …
Managing a brand's presence across multiple platforms at once is no ordinary task… It's a full-time job in and of itself. That's exactly why social media management tools exist: they bring scheduling, engagement, analytics, and team …
One of the biggest conundrums throughout my career has been how, when, where and WHO to capitalize. Everyone is not always on the same page with the proper style for official news release copy as well …
We all have our pet peeves and one of mine is misused phrases, whether in speech or in the written word (horrors!). Here are a few of the idioms that cause me to wince. Moot Point. Some people …
As we start the new year it’s natural to think about what we want to change or improve upon. Some people might have “stop procrastinating” on their list of resolutions, along with the usual things like …
When I started my career in communications, social media wasn’t part of the plan. Most websites were static, messaging went one way, and if you tracked metrics at all, you were probably counting page views and …
Risk seems scary, right? As a part-time Pilates instructor, one of the things I tell my students is that we can’t get too comfortable because growth isn’t developed in our comfort zone. We must get uncomfortable, get …
Yesterday was International Youth Day. Recognizing this day as an, a-hem, “seasoned” PR pro caused me to muse about what has historically been one of my favorite tasks throughout my career…mentoring and helping younger people on their …
They say, “video killed the radio star,” but I’m here to solidly dispute that, given the popularity of podcasts. Podcasts are here to stay and deserve a seat at the PR strategy table; we’d all do …
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